About us

Tradition meets Innovation.

Al Mozaik Group and concept — two established brands united by decades of expertise, craftsmanship, and a shared commitment to quality. Together, we bridge global technology with local market excellence.

concept

concept

Timeless quality. Since 1972.

Spanning everything from ceramics, fittings, showers, and bathtubs to enclosures, accessories, furniture, radiators, and water treatment systems — concept delivers a comprehensive, perfectly harmonized product portfolio. And it has done so for more than five decades.

The story began in 1972, the same year a certain Swedish quartet was taking shape in Stockholm. Further south, another icon was born — quietly, in lowercase, but with bold ambitions. Colonia, a timeless fitting design, became an instant success across German-speaking markets, offering a refined contrast to the era’s bold aesthetics.

Half a century on, the brand shows no sign of slowing down. concept continues to shape the future of bathroom living: smart home integration through the conceptAPP, next-generation shower toilets, advanced water softening, and intelligent leak protection.

On the design front, matte finishes, black accents, softer ceramic forms with antibacterial surfaces, and the return of circular mirrors all reflect concept’s role as a leading trendsetter in sanitary and building technology.
Al Mozaik Group

Al Mozaik Group

Rooted in craftsmanship. Grown through generations.

What started in 1974 as a modest family workshop in Damascus has grown into a diversified enterprise spanning industry, commerce, and real estate. Mr. Mohammad Mounir Al Mozaik built the company on the same principles that guide traditional mosaic artistry: patience, precision, and the understanding that every small piece contributes to a greater whole.

Nearly five decades later, Al Mozaik Group remains firmly in family hands — committed to quality, long-term thinking, and meaningful community impact. The group operates a fully integrated business model, from production through distribution, with deep local expertise at every level.

Our mission is clear: to be the trusted gateway for international brands looking to establish or expand their presence in Syria. With modern manufacturing capabilities, dependable logistics networks, specialized technical support, and hands-on market knowledge, we bridge the gap between global innovation and regional opportunity — helping partners build operations that are sustainable, scalable, and built to last.
Wasim Al Mozaik

Wasim Al Mozaik

Chief Business Development & International Relations Officer

Bringing European quality to Syria.

concept and Al Mozaik Group are joining forces to bring premium European bathroom and sanitary solutions to the Syrian market. With a dedicated showroom in Damascus, local expertise, and over 50 years of German engineering — we’re building a bridge between two worlds.

Discover our products